Ad Creative

Description

When the user needs to generate, iterate, or scale ad creative for paid advertising. Use when they say 'write ad copy,' 'generate headlines,' 'create ad variations,' 'bulk creative,' 'iterate on ads,' 'ad copy validation,' 'RSA headlines,' 'Meta ad copy,' 'LinkedIn ad,' or 'creative testing.' This is pure creative production — distinct from paid-ads (campaign strategy). Use ad-creative when you...

What this skill does

1. 1Generates complete ad copy sets from a brief — headlines by formula type, platform-specific body copy, and CTAs — with character counts validated against platform specs before delivery.
2. 2Analyzes winning ad performance data to extract the hook type, emotional driver, and structural pattern, then produces on-theme variations plus new angle tests.
3. 3Scales a winning creative across platforms and audiences by varying one element at a time and outputting a creative matrix with rows for angles and columns for platforms.
4. 4Flags rejection risks, fake urgency, generic headlines, and stage-message mismatches proactively before handing off copy.

When to use

• You need Google RSA headlines or Meta ad copy and want variants organized by formula type and funnel stage.
• Your current ads have a winning creative and you want to systematically build on it without guessing.
• You're launching on a new platform and need to reformat existing copy to fit character limits and tone.
• You want a line-by-line compliance check of ad copy before uploading to Google or Meta.

Tools used